SEO Is Worth It, But PPC Can Get Instant Results

Bing | Conversion Rate Optimisation | Digital Marketing | Google | Inbound Marketing | Paid Search (PPC) | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
Small businesses can see huge long-term growth with a creative search marketing campaign, but PPC can bridge the gap and help bring almost instant results.
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Google Isn’t Happy That Brands STILL Aren’t Disclosing Relationships In 2016

Content Marketing | Google | Link Building | Online Advertising | Social Media Marketing (SMM)
Google has told people, again, to disclose relationships when advertising products. Why are people still doing it in 2016, and how can they fall in line?
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Is 2016 The Year Facebook Overtakes Google?

Digital Marketing | Facebook Promotion | Google | Online Advertising | Social Media Marketing (SMM) | Video Marketing
Facebook's stock is rising rapidly with Q4 2015 figures showing the social network pulling in $5.84 billion. Here's why we think it's set to surpass Google.
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‘Massive’ Google Update Highlights Importance Of A Strong SEO Strategy

Google | Panda | Penguin | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
A massive Google update has been unleashed and hit content publishers hard. Here's why it's a big reminder to keep on top of your SEO strategy.
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How Progressive Is Your White Hat SEO Strategy?

Google | Panda | Penguin | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
Google's been quiet on the update front but that's all set to change in the next few weeks. Here's why you need a progressive, white hat SEO strategy.
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How To Prevent Google From Banning Your Website Forever

Google | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
Research suggests Google may have peaked for desktop search. At the same time, it's threatening to seriously penalise repeat offenders. Coincidence?
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Even Google Does SEO – Can You Say The Same?

Google | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
Google's on the lookout for an SEO manager. If Google, who writes the rules on search, is performing the practise to gain rankings then why aren't you?
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Mobile Marketing Just Gets Better And Better

Conversion Rate Optimisation | Google | Lead Generation | Mobile Search/SEO | Yahoo
Google and Yahoo! are both adding more to their mobile marketing armoury, but are you taking advantage to generate leads for your business?
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Don’t Wait For A Google Decline For Search Success

Bing | Google | Search Engine Marketing (SEM) | Yahoo
Google has fallen foul of the chancellor and the European Parliament, showing that it's essential for marketers to look beyond the search giant for success.
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How Google’s Trying To Put Money In Your Pocket

Content Marketing | Conversion Rate Optimisation | Google | Paid Search (PPC)
Google Contributor and AdWords' conversion estimator are here, but how do you use them to help earn money through your website? Webpresence investigates.
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