‘Massive’ Google Update Highlights Importance Of A Strong SEO Strategy

Google | Panda | Penguin | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
A massive Google update has been unleashed and hit content publishers hard. Here's why it's a big reminder to keep on top of your SEO strategy.
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How Progressive Is Your White Hat SEO Strategy?

Google | Panda | Penguin | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
Google's been quiet on the update front but that's all set to change in the next few weeks. Here's why you need a progressive, white hat SEO strategy.
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How Paid Links Cheat The People That Matter Most

Google | Link Building | Penguin | Search Engine Optimisation (SEO)
More companies are getting caught trying to cheat search engines with paid links. Here's why paid links hurt more people than your own search rankings.
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Google Penguin 3.0 Is A Reminder To Build Links Ethically

Digital Marketing | Google | Link Building | Negative SEO | Penguin | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
Google has released Penguin 3.0, a refresh of its algorithm designed to combat spam and penalise sites that practise unethical link building for rankings.
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Has Google Created A Platform For Negative SEO Extortion?

Digital Marketing | Google | Link Building | Penguin | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
An extortion group has been targeting people demanding money or they'll be the victims of link spam. Google offer little help so what steps should you take?
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All About Link Reclamation, And Doing It The Right Way

Community Building | Digital Marketing | Google | Inbound Marketing | Link Building | Penguin | Search Engine Marketing (SEM)
Somebody has written content about you on the internet and neglected to put a link back to your site. Learn about link reclamation with Webpresence!
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5 Key Steps To Take When Removing A Google Penalty

Content Marketing | Google | Panda | Penguin | Search Engine Optimisation (SEO) | Social Media Marketing (SMM)
Been hit by a Google Penalty and want your search visibility back? Read our simple Reconsideration Request guide to find out how!
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The Death Of Link Farming, And The Rise Of Content Marketing

Content Marketing | Digital Marketing | Panda | Penguin | Search Engine Optimisation (SEO) | Social Media Marketing (SMM)
Google’s Head of Webspam flexed his muscles last week when he confirmed via his Twitter account that his team “took action on several thousand linksellers in a paid-link-that-passes-PageRank network” on 15 May.
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5 Huge Recent Google Movements You Should Be Aware Of

Digital Marketing | Google | Panda | Penguin | Search Engine Optimisation (SEO)
There has been a flurry of Google activity recently that’s caught the eyes of the search community. Here are 5 recent Google changes to be aware of.
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The Upcoming Google Penguin 2.0 Release – How To Protect Your Website

Google | Link Building | Panda | Penguin | Search Engine Optimisation (SEO) | Social Media Marketing (SMM)
Google’s Head of Webspam Matt Cutts has confirmed that the next generation of Penguin is on its way and also says the new release will be significant.
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