Why Guest Blogging Needs PR And Big Data To Survive

Blog Marketing | Content Marketing | Digital Marketing | Google | Link Building | Online Branding | Search Engine Optimisation (SEO) | Website Promotion
Webpresence analyses Matt Cutts' frustrations with guest blogging for backlinks, and finds solace in MoneySuperMarket's creative content marketing strategy.
Read this Post

Mobile Search: A Case Of Keep Calm And Carry On

Digital Marketing | Google | Mobile Search/SEO | Responsive Design | Search Engine Marketing (SEM)
Read this Post

A Four Step Guide To Ethical Guest Blogging

Content Marketing | Digital Marketing | Inbound Marketing | Link Building
Guest blogging is still a great way to build links, but you need to listen to Google and use your own voice. Webpresence explains how to do it right.
Read this Post

How To Gather Great Customer Feedback For Search Success

Community Building | Lead Generation | Online Branding | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO) | Social Media Marketing (SMM)
Gathering data is important, but nothing's more important than providing a stellar customer experience and gathering feedback. Webpresence explains.
Read this Post

Semantic Search Tips For The Future Of SEO

Content Marketing | Digital Marketing | Google | Inbound Marketing | Personalised Search | Social Media Marketing (SMM) | Website Promotion
Webpresence takes a look at semantic search following the release of Google Voice Search for Chrome and offers advice on how to use it for your content.
Read this Post

Digital Marketing – Why The Specialist’s Time Is Now!

Digital Marketing | Inbound Marketing | Influencer Marketing | Search Engine Optimisation (SEO) | Website Development | Website Promotion
Webpresence looks at stats that show only 8 per cent of brands say their digital team is strong, and feel that it shows why the specialist's time is now.
Read this Post

HMV’s Big Brave Step Into The World Of Content Marketing

Content Marketing | Digital Marketing | E Commerce | Lead Generation | Responsive Design | Search Engine Optimisation (SEO) | Website Development
HMV has relaunched its website and embraced the world of content marketing with a balanced editorial that serves its audiences. Webpresence reviews.
Read this Post

The Importance Of Data Collection For Search Success

Digital Marketing | Inbound Marketing | Lead Generation | Search Engine Marketing (SEM) | Website Development
The importance of data collection can't be undervalued now Not Provided's doing the rounds. Webpresence shows how smaller sites can start collecting data.
Read this Post

Are You Someone Who Matters Online? Portfolio Promotion Pointers To Become A Powerful Influencer

Digital Marketing | Inbound Marketing | Influencer Marketing | Search Engine Optimisation (SEO) | Website Development
Influencer marketing may be important but getting your personality and portfolio out there is crucial for the growth of your business. Webpresence explains.
Read this Post

Essential Tips To Optimise Your Mobile Presence For Hummingbird

Digital Marketing | Google | Mobile Search/SEO | Responsive Design | Search Engine Marketing (SEM) | Search Engine Optimisation (SEO)
The future of mobile search has finally arrived with the Google Hummingbird update. Optimise your mobile site and maximise its potential with Webpresence!
Read this Post