How A Change To Your Sales Funnel Could Lead To Online Sales Success

Conversion Rate Optimisation | E Commerce | Google Analytics | Lead Generation | Marketing Automation | Website Development
Got a lot of traffic coming to your website but sales are low? No need to panic; you may just need to better optimise your sales funnel. Here's how.
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Technology Isn’t Harming Advertising, It’s Making It Better Than Ever

Content Marketing | Inbound Marketing | Online Advertising | online marketing
Some are saying that brands should adopt technology at their own risk, but we disagree. Online technology is making advertising better than ever before. Here's why.
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Making The Most Of Your Metrics – The Key To Success In 2016

Conversion Rate Optimisation | Digital Marketing | Inbound Marketing | Lead Generation | Online Advertising | Website Analytics
Wired has written that page views are a useless metric. While we disagree, we're on board that 2016 will see marketers demanding more data for their money.
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The Analytics You Need For Content Marketing Success In 2014

Article Marketing | Blog Marketing | Content Marketing | Digital Marketing | Google
Webpresence looks ahead to 2014 and the content marketing revolution that's set to take place. Here the analytics you need to focus on for content success!
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Google Analytics – Comparing Alternative Tools in 2013

Google Analytics | Inbound Marketing | online marketing | Website Analytics
Why are so many online marketing professionals planning to ditch Google Analytics during 2013? And what alternatives are there, and how do they compare?
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Are Social Metrics Killing Off Social Media?

Facebook Promotion | Google Analytics | Google+ | Inbound Marketing | Lead Generation | Social Media Marketing (SMM) | Twitter Marketing
As an ever greater number of social media metrics are introduced, we ask the question - are social media metrics actually killing off the effectiveness of social media for business?
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5 Tips for Advanced Users of Google Analytics

Digital Marketing | Google Analytics | online marketing
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